Catatonia: Necessary stories, told with honesty and heart

In this new section of Adlatina, presented in issue #145 of Adlatina Magazine, the producers showcase their key projects and explain how they executed them.
FEMESS / México Vivo / The Trevor Project / Sico: More Than Words

Catatonia, Femess, México Vivo, the Diversity Commission of the Chamber of Deputies, The Trevor Project, Sico, and Gilead have joined forces to present ‘Más que palabras’ (More Than Words), a short film directed by Gerard Mates and created by Grey Mexico, aimed at raising awareness and preventing suicide within the LGBTIQ+ community.
Essential stories, told with honesty and heart

Good stories born from the personal, from what moves us as human beings. Whether in film, series, or advertising, the goal is to create projects with soul, that say something meaningful, and truly connect.
“FER” by Anónimo and Catatonia Films for Save the Children wins the Grand Clio Health

Mexican creativity once again shone on the global stage. The independent agency Anónimo, together with the production company Catatonia Films, took home the prestigious Grand Clio Health in the Film Craft category for their moving campaign “Fer,” created for Save the Children Mexico.
Anónimo and the “FER” Campaign Win Grand Clio Health

It tells the moving story of “Fer,” a young girl whose mother decides to disguise her as a boy to protect her from the violence and harassment faced by millions of girls in Mexico.
Anónimo and Catatonia Films win the Grand Clio Health with “FER” for Save the Children

Mexico’s most creative independent agency according to the 2025 Círculo de Oro, Anónimo — led by Raúl Cardós (Founder) and Juan José Posada (Partner and Chief Creative Officer) — was awarded the Grand Clio Health, one of the highest international honors in healthcare advertising.